My academic background includes three MSc degrees in different areas: Marketing, Linguistics and Cross-Cultural Psychology.
Together, the degrees have covered:
cognitive and social psychology through a cultural lens
research methods (qualitative and quantitative)
statistics and theory of science
I have also published two papers and presented at several academic conferences during the time I was briefly a PhD candidate at University of Turku.
Brunel University London
MSc Cross-Cultural Psychology
Foundations of Cross-Cultural Psychology
Research Methods and Statistics for Psychology
"Understanding the effect of subjective time perception on implicit reaction time methodologies"
MSc Language, Discourse & Communication
My studies comprised European Social Research Council accredited researcher training and modules in anthropological linguistics and social psychology in cross-cultural contexts (the latter module taken at the London School of Economics).
The researcher training included:
Qualitative and quantitative methods (advanced statistics)
Research planning and management
Theories of social science
Research project topic, ‘Mediating measurement and meaning’ focused on
understanding the challenges involved in translating questionnaires in multi-country projects
from the translator’s perspective using a mixed methods approach which included interviews,
focus groups and quantitative online surveys.
King's College London
BSc & MSc Marketing and Business Administration
In Finland, BSc and MSc degrees are typically completed as a single degree in one major and a couple of minors.
Marketing, Advertising and Corporate Communication
European Languages and Intercultural Communication
Research methods and statistics training
Foundations in Business Law, Accounting,
Celebrity endorsement as a form of brand alliance. Case: Jamie Oliver and Sainsbury's Supermarkets Ltd.
(published in a peer reviewed journal, with 264 citations and 24000 downloads since 2010, AltMetric page) DOWNLOAD
BA (Hons) Public Relations (2nd year)
Leeds Metropolitan University, UK (2003-2004)
Studied as a part of BSc/MSc Marketing at Turku School of Economics. I also completed a one-year internship working at Sainsbury’s Supermarkets as a public relations assistant.
Turku Business School